In this digital landscape people are overwhelmed by a mix of B2C and B2B messages and promotions. Hence it becomes crucial for B2B marketers to understand which macro trends will likely have the biggest impact on companies throughout the year. Here’s a list of four macro B2B marketing trends that we suggest you watch in 2021

From scrolling through your social media feed to adding the latest episode of Marvel’s WandaVision to your watchlist on Disney+, micro-interactions often go unnoticed, but are everywhere. Read our latest article to understand what micro-interactions are and why they are so important in design.

Whether you’re looking to build a new website or are considering an update to your existing site it’s important to be aware of your website design options.

At Bang we have worked with a range of B2B companies and have noticed 5 key mindsets that need to shift when it comes to marketing in this sector. Read the article to see how you can maximise the effectiveness of your campaigns. 

Brand storytelling is a powerful method for communicating important messages from your business that connect with your audience in a particularly human way. Explore how you can tell your brand's story and the impact it could have on your business.  

Bang’s managing director Scott Caulfield recently appeared as a guest on the excellent B2B Marketing and Sales podcast, Sunny Side Up.